From a Twitter hashtag to a Design campaign: Story Of Books
Story Of Books is a project that began life as a Twitter hashtag for Sojournposse Purpose’s London Design Festival 2011 event, “Whatever is to become of books?”. I thought up the headline for the event, “Whatever is to become of books?”, and refused to have it grammatically corrected. Who’s gonna remember “What is to happen [...]
Posted at 9:05 pm on December 20, 2011 | Comments Off | Filed Under: Digital strategy, Social media, Storytelling, Technology | read on
I am the cat who got the cream
Folks, you can check out my thoughts on creative marketing at www.catandcream.wordpress.com. Yes, I can talk about eCRM, email campaigns and appropriating creative contents for marketing, but I’d rather do it in a more funky virtual habitat. You can still refer to my portfolio here. Enjoy!